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Hosting corporate events cultivates the company’s culture and encourages employee engagement. Creating innovative corporate event ideas ensures you meet the purpose of function while ensuring memorable experiences for everyone involved. Tapping into the latest event trends gives you access to creative ideas that take your corporate function to the next level!

If you need ideas for your company event, you can engage us to manage it for you. Contact us using the buttons below.

Creative Themes and Concepts

Themed Corporate Events

Some of the most popular themes for corporate events include:

  • Retro: Create a fun and nostalgic evening with themes like Great Gatsby and encourage your guests to dress up in themed costumes.
  • Futuristic: Use a futuristic-themed event to transport your attendees to a world that combines cutting-edge technology with funky neon décor! The ideal theme for a young and upcoming company wanting to reach a younger audience.
  • Cultural: Incorporating cultures such as traditional Singaporeans enhances events focused on community days or cultural holidays.

The International Day of Yoga focuses on wellness and mindfulness as its main themes. Case studies on this major event reflect the transformative impact this event has had on participants since it first took place in 2015.

Outdoor and Adventure Events


Beach parties, picnics in the park, and eco-friendly secret garden functions are some ways you can incorporate nature into your company event. Singapore is home to wonderful fresh-air venues that allow you to host outdoor and adventure events such as:

  • Botanical gardens and parks
  • Beaches
  • Yacht clubs
  • Rooftop venues

Choosing an outdoor event to hold adventure-themed events such as a scavenger hunt is a creative solution for team-building events and boosting employees’ morale.

Engaging Activities and Entertainment

Interactive Workshops and Activities

Interactive workshops make wonderful corporate events, especially when the purpose is to cultivate attendee engagement. Here are some innovative workshop ideas to consider:

  • Culinary class presented by a celebrity chef
  • Tech workshops that incorporate virtual reality challenges
  • Hands-on mixology class for creating fun cocktail blends

Interactive activities encourage team collaboration, networking and a relaxed atmosphere for improving guest engagement particularly if they don’t know each other.

Entertainment and Performances

bands or instruments in Singapore, fusion drumming

Use the following event entertainment ideas to elevate your guest’s experience:

  • Live bands
  • Cultural performances
  • Circus acts
  • Magician shows
  • Fusion drumming

Entertainment can enhance the event’s atmosphere while helping attendees to relax and enjoy the occasion.

Technology Integration in Corporate Events

Virtual and Hybrid Event Solutions

The use of virtual reality and augmented reality (AR) in events took off during the COVID-19 pandemic and is still one of the most innovative approaches used by event organisers today. AR allows for an immersive experience, creating an interactive environment for team-building events or showcasing digital brands at technology fairs.

Seedly hosted its first physical financial event in Singapore in 2019 with over 1,200 Singaporeans attending the function. However, the COVID-19 pandemic forced them cancel its 2020 event but in 2021 they went virtual. Using Micepad, the company held a successful virtual event that reached over 5,600 attendees.

Innovative Tech Tools for Engagement

Event apps and interactive tools make hosting virtual and hybrid events easier. Event gamification apps are a creative way to make your event fun for all ages while encouraging friendly competition between players.

The following examples demonstrate how immersive tools use technology to boost attendee engagement at an event:

  • Modern arcade games: Encourages individuals to hunt for prizes using a human claw machine.
  • Virtual escape room: Challenge attendees to work in teams and ask them to unlock a bank vault using a 360⁰ virtual escape room before the police arrive!
  • Digital recording studio booth: Get your guests to sing their favourite songs and reward the best singer with a fun prize.

Hosting an event in the Metaverse using event apps and interactive tools allows participants to create a virtual reality, build avatars, play games and connect with people from all over the world.

Venue Selection and Decoration

Choosing the Right Venue

When picking a venue in Singapore, make sure it aligns with your event’s purpose and theme. Do you need an outdoor venue for team-building activities? If yes, make sure the venue includes open spaces big enough to accommodate the number of participants taking part in the event.

If you’re planning a fundraising event that includes attendees distributed across digital and physical locations, you need a venue that has up-to-date event technology and equipment hire. Singapore offers a wide selection of venues for corporate events and these include:

  • Karaoke and event room at All In One (Serangoon Road)
  • Moon Rooftop Bar and Lounge (Chinatown/Tanjong Pakar)
  • Connections Space X Partea (MacPherson Road)
  • Canopy HortPark (Pasir Panjang)
  • Gardens at the Bay
  • Tanjong Beach Club

Decor and Setup

Use the following tips to help you get the most out of event décor:

  • Match the décor with the event theme: Use themed tableware, balloons, temporary murals and props to reflect the theme of the event.
  • Consider the audience: Decorations must align with the event’s audience – consider their tastes and age group before picking the right décor.
  • Take note of existing décor: Consider what décor already exists in the venue and speak to the management team to find out if decorations are part of the rental contract.
  • Avoid cluttering the space: Decorations must enhance the space while giving your guests enough space to move freely. Use decorations to create focal points while keeping the space open and inviting.
  • Coordinate colours: Make sure the colours enhance the event’s mood and match the theme.

When setting up a venue for the event, consider factors such as lighting, personalisation and natural elements such as greenery for ambience and welcoming space. Make sure you focus on the small details that create an impressive appearance and keep consistency throughout theme implementation.

Catering and Cuisine

Food and Beverage Ideas

Food and beverages play a HUGE role in successful events and using innovative catering ideas can make your function memorable for years to come! Combining quality dishes and novelty drinks is one way of ensuring your corporate event is fun and a success.

Here are some creative catering ideas to consider for your next company event:

  • Food trucks or stalls offering different menus from around the world
  • Custom-themed dishes
  • Wine pairings or virtual wine tasting

Make sure you consider dietary requirements and serve fresh, top-quality food if you want your guests to enjoy and rave about your event. Finding the right caterer will ensure your event leaves a lasting impression while satisfying a wide range of taste buds.

Incorporating Local Singaporean Cuisine

Incorporating local Singaporean cuisine into your corporate events is a creative way of introducing Singapore’s culture particularly if you’re hosting guests from different countries. Offering this type of menu works well for multinational organisations bringing global employees together.

Local Singaporean cuisine uses a combination of Indian, Chinese and Malay influences and incorporates an array of flavourful ingredients to enhance its dishes. Consider using satay at cocktail events or Lemak siput as part of the menu for ocean-themed parties.

The Singaporean Food Festival showcases how local cuisine can be used to transform an event from mediocre to something exciting, fun and innovative!

Sustainability and Eco-Friendly Event Practices

Green Event Planning

Green event planners use strategies such as sourcing locally produced food and materials for eco-friendly functions. Not only does this make hosting an event more affordable but it aligns with sustainable initiatives, especially for eco-conscious companies.

Incorporating innovative and sustainable practices into corporate events includes the following benefits:

  • Waste reduction
  • Compliance with environmental regulations
  • Improved company reputation
  • Reduced energy costs
  • Lower carbon footprint

Case Studies of Eco-Friendly Corporate Events

Use these case studies and ideas to inspire you to host your next eco-friendly corporate event:

  • Sustainival: The world’s first green carnival using renewable energy to power the event.
  • Sustainable meetings: For the climate-conscious corporate event.
  • Green music festivals: Watch here to discover how they’re reducing their environmental impacts by using green initiatives.

Measuring Event Success and ROI

Key Performance Indicators (KPIs)

Event planners should set up key performance indicators (KPIs) to measure the success of a function, especially when using new and innovative ideas or strategies. Examples of KPIs for corporate events include:

  • Event registrations and check-ins
  • Event surveys to gauge attendees’ experiences
  • Gross revenue and cost-to-revenue ratio
  • Sponsorship satisfaction

Event KPIs such as ticket sales, attendance and number of sales leads generated are popular for measuring return on investment (ROI). These will give you a clear indication of just how successful your event planning was from start to end.

Feedback and Evaluation

Feedback from stakeholders, attendees and the events management team are another way to gauge what went well and what could be improved upon for the next function. The following methods can be used to collect and analyse feedback:

  • Event surveys
  • Group or individual interviews
  • Survey tools such as Google or SurveyMonkey

Feedback can be used to evaluate your event planning, implementation and running strategies.


Using fun corporate event ideas such as gamification, local cuisine and modern themes can do wonders for your company’s brand. Innovative tech tools, selecting the right venue and paying attention to your catering choices ensure the next corporate event is a huge success.

Contact our team at That’s Innovative via our web form or WhatsApp button below if you’re looking for fresh and creative ideas for a unique occasion. We’ve been in the events industry since 1999 and are well-equipped to handle all your event management needs.